Value Marketing as an Enterprise Business Strategy in the FMCG Market
Abstract
competitiveness
Description
Keywords
Citation
Krykavskyy, I., Binda, J., Stetsj, O., Dmytriv, A. (2022). Value Marketing as an Enterprise Business Strategy in the FMCG Market. Wydawnictwo Wyższej Szkoły Finansów i Prawa w Bielsku-Białej